Improved Data Filtering and Comparison on Performance Reports

April 7, 2021

The Google Search Console Performance reports allow users to see how people find their site on Google. The reports are getting two new improvements: regular expression (regex) filters and a revamped comparison mode.

With the new regex filters, users will be able to create more complex query and page based filters. For example, let's say your company is called 'cats and dogs' but is sometimes also abbreviated as 'cats & dogs' or even 'c&d'. You can use a regex filter to capture all of your branded queries by defining the regex filter: cats and dogs|cats & dogs|c&d

The new regex filter in Google Search Console's Performance report lets you narrow down data sets using regular expressions. You can create query or page filters, select the dropdown menu, and select Custom to use the regex filter.

Search Console Performance regex filter

However, sometimes queries and pages are not available in the reports due to user privacy or storage limitations. In order to make sure our users are aware of this, we added a reminder that shows each time a relevant filter is applied on queries or pages.

Learn more about the regex filters help center page.

Starting today, the comparison mode in Google Search Console's Performance reports supports cases where more than a single metric is selected. This enables users to view results side-by-side more easily, almost doubling the area available for the data table. In addition, the comparison mode now supports the new regex filter for queries and pages.

Search Console Performance comparison mode

These new improvements will help users get more value from the Performance reports and identify valuable insights about their site’s performance data on Google. If you have any questions or concerns, please reach out on the Google Search Central Community or on Twitter.

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