Who knew that email newsletters could be relationship-building tools, right? A well made newsletter could start a conversation with clients and customers alike, and could be used in your business’ marketing strategy. With these emails, you could promote your services, increase website activity, and establish connections with important people.
No company would exist without customers, and that is a fact. That also means that there is no way to avoid interactions with customers. This is the very same reason why customer service is very important. It shouldn’t matter if it is direct contact or through phone, or even email. Customer service should be on the top of every company bosses’ minds.
Probably among the most underrated aspects of good business is excellent customer service. We could all agree that sales and marketing is very important, but a satisfied and happy customer would keep on coming back, therefore producing more business for you. A happy customer should have no reason to look elsewhere.
There is very little in common between copywriters and musicians, especially those doing pop. Still, like every rule out there, there are exceptions. There are a few things copywriters can learn from pop music, and some are listed below.
I am pretty sure that you are familiar with blogs, but how come you don’t spot a lot of business blogs out there? This is because 4 out of 5 blogs crash down. And this is before even reaching 5 posts! A staggering 80% failure rate is what business blogs face, according to IBM.
To some, press releases might seem like a thing of the past, but this tool could still be a key role player in a company’s public relations strategy. The game is about getting noticed, and a good press release would do the trick. Use it correctly and it might land a ticket to some media coverage.
Despite people claiming that quality is better than quantity, there are also some that claim that there is strength in numbers. When it comes to your social media followers, quantity DOES weigh more than quantity. The number of your followers is noticed by people who see your page, as it is a threshold of legitimacy and relevance. Since that is the case, you should pay attention to the number of your followers closer than you think.